Fragrance Formula · Experiment
Why we run experimental tests
Before we commit a formula into a fragrance product, we test it — for client satisfaction, consumer satisfaction, and the long-term performance of the scent itself.
How stable and how unique a fragrance product is going to be depends on the formula it is built on. A fragrance is made up of complex formulas with many ingredients — so whenever we develop a new one, we make sure those ingredients blend cleanly into something harmonious. If one part underperforms, the entire scent suffers.
Triggers to initiate a test
01
Client requests a test for one or more products
02
A new fragrance formula is in development
03
Cyclic re-testing of an existing formula in production
Test steps
Each formula passes through a fixed sequence — preparation, controlled environment, blind evaluation, and data review.
- 01
Experimental material & sourcing
Samples are prepared from four sources:
Samples stored from each batch already shippedHigh-ranking similar products from the marketDifferent products containing the same formulaSame products containing a different formula - 02
Set the test & reference groups
Typically 3 – 5 groups per experiment, with at least one control sourced from the existing formula or competitor product.
- 03
Environment control
Time, space, temperature, humidity, and wind speed are set to match the product's real-world conditions. For more complex categories — additional environment profiles are built per spec.
Home air freshener
Plug-in, reed diffuser, gel
- Space
- 3 m × 3 m × 3 m (adjustable)
- Temperature
- 5 °C, 20 °C, 40 °C
- Wind
- ≤ 3.0 m/s
- Humidity
- 30 % – 65 %
Car air freshener
Vent, perfume, paper card
- Space
- 1.5 m × 1 m × 2 m (adjustable)
- Temperature
- 5 °C, 20 °C, 40 °C
- Wind
- ≤ 7.0 m/s (simulates A/C)
- Humidity
- 30 % – 65 %
- 04
What the formula is tested for
Strength of the scentPopularity of the scentStability of the formulaStability of the product structure - 05
Evaluation panel
The scent is rated on a 1 – 10 scale by 30 evaluators at different points in time. Monitoring instruments support the panel where higher precision is needed.
- 06
Data analysis
Ratings are charted into a fragrance curve. From the curve we judge strength, popularity, and stability — and decide whether the formula passes.
- 07
End — or iterate
If the formula is not where it needs to be, we adjust based on client feedback and our own observations, then repeat the test until results meet the brief.
Got a reference fragrance?
Send us a sample or brief — our lab will return a matched accord with stability and IFRA documentation.